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The Turn takes a broad look at golf, not just as a game but as a business. Jared Cohen, Bill O'Brien and Michael Loizou have decades of experience in the golf industry; from California to Dubai. The trio discusses trends from the golf business, equipment and more. Presented by Troon, each episode will be joined by a featured guest, promised to be a big-time expert in the industry.

Mar 7, 2024

In this episode, Julia and Kris are joined by Troon Revenue Managers Andy Sorensen and John Tidenberg to chat about the benefits of employing dynamic pricing techniques to maximize profit, tee sheet efficiency, operations, guest experience, and more. To learn how revenue management can help your club, contact asorensen@troon.com or john.tidenberg@troon.com.