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The Turn takes a broad look at golf, not just as a game but as a business. Jared Cohen, Bill O'Brien and Michael Loizou have decades of experience in the golf industry; from California to Dubai. The trio discusses trends from the golf business, equipment and more. Presented by Troon, each episode will be joined by a featured guest, promised to be a big-time expert in the industry.

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  2. A New Era of Coaching and Instruction

A New Era of Coaching and Instruction

Nov 12, 2021

On this edition of The Turn Podcast, Troon and ThrivSports teamed up to bring elite coaching to more golfers around the world in a new and innovative way. Through strategic integration and marketing efforts, Troon Coach expects to be a game-changing way for all coaches in the Troon portfolio, for golf and beyond, to elevate their offerings and presence. Tim Mahoney, the global director of coaching and instruction for Troon, and Alex Weber, CEO and Founder of ThrivSports, join Jared Cohen to tell the story of Troon Coach. How the idea was formed, how it will impact coaches and instructors and how this expects to make a big impact on the golf and club industry.