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The Turn takes a broad look at golf, not just as a game but as a business. Jared Cohen, Bill O'Brien and Michael Loizou have decades of experience in the golf industry; from California to Dubai. The trio discusses trends from the golf business, equipment and more. Presented by Troon, each episode will be joined by a featured guest, promised to be a big-time expert in the industry.

May 27, 2020

Jared Cohen and Kris Strauss are joined by golf influencer Hannah Gregg for a great discussion on working with influencers. As someone who has also worked on the marketing agency side as well, Hannah also shares digital and social media trends she is seeing have success. Follow Hannah on Instagram at @hannahbgg!


May 19, 2020

Our apologies for the long gap between episodes as we have all seen our lives impacted by the COVID-19 pandemic. But we're back and will continue to be back with great episodes of the next several weeks. For this edition, Jared Cohen and Kris Strauss are joined by Troon Vice President of Operations, Bill O'Brien, who...