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The Turn takes a broad look at golf, not just as a game but as a business. Jared Cohen, Bill O'Brien and Michael Loizou have decades of experience in the golf industry; from California to Dubai. The trio discusses trends from the golf business, equipment and more. Presented by Troon, each episode will be joined by a featured guest, promised to be a big-time expert in the industry.

Sep 1, 2021

Jumping into the ever-evolving world of retail and retail marketing with one of the best in the golf industry, Kim Johnson of Callaway Golf. Kim joins Jared and Kris for a great discussion on retail trends as well as providing great perspective and insight that applies well for green grass locations looking to innovate...


Jun 30, 2021

Jumping into the ever-evolving world of technology and data pertaining to the game of golf. Kris Strauss and Jared Cohen are joined by Gavin Dear, the Chief Operating Officer for Shot Scope to not only talk about their next level Range Finder technology, but also the data they have captured about golfers and trends they...


Jun 17, 2021

From the outset of joining the Claude Harmon III Performance Golf Academy team at the Els Club Dubai Team in September 2019, Amy Millward's goal has been to develop and grow the ladies program while also retaining ladies within the sport. Fast forward to today, the CH3 Ladies program has gone from strength to...


May 28, 2021

In this exciting addition of The Turn, we veer away from golf and focus on a great "golf-related activity"...Pickleball! Pickleball is an exciting sport that combines elements of Tennis, Badminton, and Ping Pong.  With nearly 3.5 million players, it’s one of the fastest growing sports in America. Kris Strauss...


May 13, 2021

Comparing clubs to Disney movies, stealing free stuff, speedos and more all in a sit-down conversation with the president of Troon Privé, Rob DeMore. Rob joins Jared Cohen for an unconventional discussion centered around the private club industry, aka "the happiness business," with everything from drawing comparisons...